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5 Reasons Why Your Company Needs a Professional Website 

1. It’s a platform you own and control.
It’s great to be on social media, but when algorithms change (I’m looking at you Instagram) it can be frustrating. When you have your own website, you get to control exactly what information is out there, and when and how that information is displayed to users. When you have your own website, you’re not subject to anyone’s control.

2. Grow your audience.
Having a website means you aren’t limited in who you reach. It’s the World-Wide Web for a reason. Even if you’ve only got one brick-and-mortar shop, you can reach hundreds of people who never would have otherwise known that your business existed.

3. Gives your business credibility.
People are increasingly turning to the Internet for answers to their questions. This is even more true for people that own smart-speakers like Google Home or Alexa. When someone searches for “the best pie in Nashville,” you want your website to show up. 

4. Easily provide information.
Websites are increasingly important to get information out quickly to all consumers. Yes, you can put this information on social media, but your website is a one-stop-shop for all the information any consumer may need about your business. Not everyone may be on social media, but almost everyone can find a website if they have an Internet connection, which should answer any questions they may have. 

5. Save money in the long run.
Traditional marketing is still important in the digital age, but when developing a website and social media presence, organizations can cut down on traditional marketing costs. It might cost an initial start-up fee to design and deploy a professional website, but having a website makes it easier in the long run to promote and advertise.